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American Ultimate Disc League and Tiger Balm Announce Renewal of National Partnership

Tiger Balm Continues as the Official Pain Reliever of the AUDL

Tiger Balm and the American Ultimate Disc League (AUDL) announce a continuation of their national partnership that brings Tiger Balm products to players and fans across the ultimate community. Tiger Balm is a world leader with one hundred years of proven success in delivering health and well-being to enjoy an active lifestyle.

 

The AUDL enters the 2020 season with 22 teams playing in the United States and Canada as well as a partnership with FOX Sports for fans to watch this season’s AUDL action. This season
Tiger Balm will be a presenting sponsor of the AUDL Game of the Week, which will be featured on Fox Sports 2 each Wednesday night beginning in April.

In addition to being a presenting sponsor of the AUDL Game of the Week, Tiger Balm will also become the title sponsor of the AUDL Film Room, a weekly show breaking down film from the previous weeks action along with title rights to the end of season awards. Fans can continue to
expect to see the distinctive Tiger Balm branding throughout the season and samples handled
out to crowds across the country. Be sure to keep an eye out for the Tiger Balm AUDL ambassadors selected from each team.

“As the AUDL expands in the 2020 season, we are excited to have Tiger Balm continue to grow with us,” AUDL Commissioner Steve Hall said. “We are proud that our players have the support of such an amazing brand and that our fans get to try samples of Tiger Balm products for
themselves.”

“We are thrilled to renew our partnership with the AUDL and have the opportunity to continue to be the exclusive pain relief provider to ultimate players all over the world. Tiger Balm is trusted by millions in about 100 countries, it’s stood the test of time for nearly 100 years, and it’s a favorite pain reliever of athletes at all levels of competition.” said Wellington Quan, General
Manager of Prince of Peace’s American Market Division (Tiger Balm’s sole importer to the U.S.).

Balancing the best of age-old tradition with modern innovations, Tiger Balm continues to make
its journey from a “one product for all” to a lifestyle brand for today’s needs, creating dedicated solutions for addressing specific symptoms, pains, and discomforts.

Philadelphia-based Maestroe Sports & Entertainment brokered the deal.